Evoke instant tones are a fast-acting, conditioning ammonia free range of intermixable toners, which can also be mixed with evoke tone on tone clear to further customise your result. Evoke instant tones are specifically formulated as an express 5-minute blonde toner on levels 8-10, sealing in shine and condition without...

PURE EVOLVE PERMANENT COLOUR is a gentle (low ammonia + PPD Free) permanent non-invasive colouring system for superior colour results. EVOLVE is the first bio-enhanced permanent colouring system. Formulated with exclusive Pure ‘Anti-Fade’ Complex (100% certified organic extracts) to provide triple guard protection against the causes of colour fade. PURE...

Protecting Bond Multiplier   • 9 Levels of fast-acting lift, Pure Evolve Plex Lightening Powder with bond multiplier protects the hair structure as it lightens for the entire development • No yellow, blue bleach suitable for all hair types • Pure Evolve Plex is a protecting bond multiplier shielding and...

Lift & Deposit Colour PPD Free Intense range of fashion shades Applied  over coloured of natural hair Provides long lasting colour results in one step colouring process. • Easy to use • Fast development time • Six rich vibrant shades • 2 steps in one process (off scalp) • Lightening...

BENEFITS Instant lightweight nourishment / Designed to revitalise coloured, dry delicate hair / Enriched with nutrient-rich amino acids and porosity balancing extracts to nourish and protect hair / Infused with exclusive ‘pure complex’TM (certified 100% organic extracts) / Enriched with selective treatment oils to revive, protect and shine.   DESCRIPTION...

BENEFITS Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling / Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair / Blue Cypress blue/violet pigments are deposited on the hair shaft...

BENEFITS Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling / Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair / Blue Cypress blue/violet pigments are deposited on the hair shaft...

BENEFITS Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling / Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair / Blue Cypress blue/violet pigments are deposited on the hair shaft...

BENEFITS Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling / Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair / Blue Cypress blue/violet pigments are deposited on the hair shaft...

BENEFITS Slips through the hair creating the perfect tousled look that is re-mouldable. Create form and shape with increased definition and texture giving hair a fuller appearance.   DESCRIPTION Pure Forming Paste is perfect for creating massive texture and movement in all hairstyles to last all day. Delivers firm, flexible...

BENEFITS Prevents damage and repairs hair integrity from salon processes, adds shine and lustre to hair / Leaves hair feeling smoother, softer to touch, more resilient and manageable / Rebuilds chemically damaged hair improving hair colour intensity and protection against fade / Protects hair against UV, thermal and humidity.  ...

BENEFITS Prevents damage and repairs hair integrity from salon processes, adds shine and lustre to hair / Leaves hair feeling smoother, softer to touch, more resilient and manageable / Rebuilds chemically damaged hair improving hair colour intensity and protection against fade / Protects hair against UV, thermal and humidity.  ...

BENEFITS Beautiful blend of science with nature. ‘Bond Cure’ plus organic complex blend together to create a luxurious restructuring conditioner / Organic Ginger Oil, Rosemary Oil and Açai Oil has amazing antioxidant benefits to soothe and repair damaged hair / Protects hair against UV, thermal and humidity / Repairs split...

BENEFITS Beautiful blend of science with nature. ‘Bond Cure’ plus organic complex blend together to create a luxurious restructuring conditioner / Organic Ginger Oil, Rosemary Oil and Açai Oil has amazing antioxidant benefits to soothe and repair damaged hair / Protects hair against UV, thermal and humidity / Repairs split...

BENEFITS Enriched with selective treatment oils to soften and smooth hair texture while improving hair colour intensity for stronger, healthier hair /Instant reconstructant leave in treatment to protect and repair all damaged/coloured hair types / Hair is instantly detangled softened and frizz free / Protects hair against UV, thermal and...

BENEFITS Beautiful blend of science with nature. ‘Bond Cure’ plus organic complex blend together to create a luxurious restructuring shampoo / Organic Ginger Oil, Rosemary Oil and Açai Oil has amazing antioxidant benefits to soothe and repair damaged hair / Protects hair against UV, thermal and humidity / Repairs split...

BENEFITS Beautiful blend of science with nature. ‘Bond Cure’ plus organic complex blend together to create a luxurious restructuring shampoo / Organic Ginger Oil, Rosemary Oil and Açai Oil has amazing antioxidant benefits to soothe and repair damaged hair / Protects hair against UV, thermal and humidity / Repairs split...

BENEFITS Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling / Enriched with selective treatment oils to rejuvenate and restore healthy moisture balance to hair and scalp / Infuse strands with essential hydration and moisture delivering seriously...

BENEFITS Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling / Enriched with selective treatment oils to rejuvenate and restore healthy moisture balance to hair and scalp / Infuse strands with essential hydration and moisture delivering seriously...

BENEFITS Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling / Enriched with selective treatment oils to rejuvenate and restore healthy moisture balance to hair and scalp / Infuse strands with essential hydration and moisture delivering seriously...